# Two clients, up close

> What runs at Vitruta and Kısmet by Milka, and what’s still on the way.

## [Alfreya × Vitruta](https://www.alfreya.com/md/en/case-studies/vitruta)

**Five Alfreya products on a store of hundreds of brands.** Vitruta is a multi-brand premium fashion store on Shopify. Its search box, the similar products and outfits on its product pages, and the order of its collections all run on Alfreya today. The similar products and outfits draw on Alfreya’s catalog engine, which has read each product in the store.

## [Alfreya × Kısmet by Milka](https://www.alfreya.com/md/en/case-studies/kismet)

**Model photos without a shoot.** Kısmet by Milka makes handcrafted fine jewelry and sells it online and in its own shops. The content team uses Alfreya’s model studio, the shop staff use the product finder, and shoppers build ear stacks from Kısmet’s earrings. A jewelry try-on is built and waiting for launch.

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Alfreya (Konsiyer Teknoloji A.S.) · Founded 2025 · Istanbul · info@alfreya.com
HTML: https://www.alfreya.com/en/case-studies
AI index (llms.txt): https://www.alfreya.com/llms.txt