# Alfreya

> Alfreya makes AI tools for fashion and jewelry stores on any platform: search that forgives typos and Turkish suffixes, outfits built from stock, try-on to scale, model photos from a single packshot, and a photo lookup for store staff.

## The products

### Discovery & Search

The search box, the product page, and what goes next to the product.

- [Smart Search](https://www.alfreya.com/md/en/solutions/smart-search): A search box that forgives typos, plurals and a second language. (Live with Vitruta)
- [AI Shopping Assistant](https://www.alfreya.com/md/en/solutions/ai-shopping-assistant): Search by sentence, by photo, or by “same but in black”. (Live with Vitruta)
- [Visual Similar Products](https://www.alfreya.com/md/en/solutions/similar-products): Its lookalikes are one scroll down. AI found them in your catalog. (Live with Vitruta)
- [Outfit Recommendations](https://www.alfreya.com/md/en/solutions/complete-the-look): Two colours, six outfits. AI styled each one from your stock. (Live with Vitruta)
- [Collection Merchandising](https://www.alfreya.com/md/en/solutions/smart-merchandising): New arrivals move up, broken size runs step back. Twice a day, each move explained. (Live with Vitruta)

### Try-On & Content

Products on the shopper, and products on a model, without booking a shoot.

- [Virtual Try-On](https://www.alfreya.com/md/en/solutions/virtual-try-on): The shopper’s own photo, wearing the jacket from this page. (Available to deploy)
- [Jewelry Try-On](https://www.alfreya.com/md/en/solutions/jewelry-try-on): A necklace, ring or bracelet on the shopper, to scale. (Available to deploy)
- [Ear Stack Try-On](https://www.alfreya.com/md/en/solutions/ear-stack-try-on): Shoppers stack your earrings on a reference ear, each to scale. (Live with Kısmet by Milka)
- [Watch Try-On](https://www.alfreya.com/md/en/solutions/watch-try-on): One photo of the wrist, then each watch at its case size. (Available to deploy)
- [Live Video Try-On](https://www.alfreya.com/md/en/solutions/live-video-try-on): A fitting-room mirror on the product page. (Available to deploy)
- [AI Model Studio](https://www.alfreya.com/md/en/solutions/ai-model-studio): One packshot, worn by a model, to scale. (Live with Kısmet by Milka)

### Commerce Operations

The unglamorous work: catalogs, international stores, checkout paperwork, and the shop floor.

- [Multi-Store Sync & Translation](https://www.alfreya.com/md/en/solutions/store-sync-translate): New products land in your international stores translated, priced and saved as drafts. (Available to deploy)
- [Checkout Consent](https://www.alfreya.com/md/en/solutions/checkout-consent): Turkish distance-selling consent at checkout, with a record saved on each order. (Available to deploy)
- [In-Store Product Finder](https://www.alfreya.com/md/en/solutions/in-store-product-finder): Photograph a piece. See its price, stock and other sizes. (Live with Kısmet by Milka)
- [Catalog Intelligence](https://www.alfreya.com/md/en/solutions/catalog-intelligence): AI reads each photo and title. Our products run on what it writes, and so can your shop. (Available to deploy)

## Two stores, up close

- [Vitruta: Five Alfreya products on a store of hundreds of brands](https://www.alfreya.com/md/en/case-studies/vitruta): Vitruta is a multi-brand premium fashion store on Shopify. Its search box, the similar products and outfits on its product pages, and the order of its collections all run on Alfreya today. The similar products and outfits draw on Alfreya’s catalog engine, which has read each product in the store.
- [Kısmet by Milka: Model photos without a shoot](https://www.alfreya.com/md/en/case-studies/kismet): Kısmet by Milka makes handcrafted fine jewelry and sells it online and in its own shops. The content team uses Alfreya’s model studio, the shop staff use the product finder, and shoppers build ear stacks from Kısmet’s earrings. A jewelry try-on is built and waiting for launch.

## Industries

- [Fashion & Apparel](https://www.alfreya.com/md/en/industries/fashion-apparel): Search that finds “gömlekler”, outfits from stock, and the jacket on the shopper.
- [Footwear & Accessories](https://www.alfreya.com/md/en/industries/footwear-accessories): Show where a shoe or a bag fits into a whole look.
- [Fine Jewelry](https://www.alfreya.com/md/en/industries/jewelry): A ring to scale on the shopper, model shots from one packshot, and a photo lookup at the counter.
- [Watches](https://www.alfreya.com/md/en/industries/watches): A 40 mm case on the shopper’s wrist, model shots, and a photo lookup at the counter.

## How a project goes

1. **We read the catalog first**: Products, attributes, how your collections are built, and what you need to sell more of this season.
2. **Then we pick one problem**: Usually the search box or the product page. Whichever one is losing you shoppers today.
3. **It looks like your store**: Recommendations follow your merchandising rules and sit in your theme. Shoppers shouldn’t be able to tell where Alfreya starts.
4. **We keep tuning**: After launch we watch what shoppers do with it and adjust. That part doesn’t end.

## Frequently asked questions

### Which platforms do you work with?

Any of them. On Shopify, our products install as apps with theme blocks. On other platforms and custom builds, we connect to your catalog and storefront and set it up with your team.

### Do we need a developer?

Not on Shopify: storefront pieces are theme blocks your team places, and we install them with you. On other platforms, we do the integration together with your developers.

### Does it work in Turkish?

Yes. Search strips Turkish suffixes, so “çantalar” finds bags. What shoppers see is in Turkish and English.

### What does it cost?

It depends on which products you use. Tell us about your store and we’ll send a quote.

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Alfreya (Konsiyer Teknoloji A.S.) · Founded 2025 · Istanbul · info@alfreya.com
HTML: https://www.alfreya.com/en
AI index (llms.txt): https://www.alfreya.com/llms.txt